I’m not a perfume kind of gal, but if it came in Eau du Gingerbread, I might be tempted to spray a fine spray over me as I head out each day. This post is about my captured memories, the power of smelly cookies!

I had the next best thing this past week courtesy of my friend, Heather Grills, who had just returned home from Williamsburg, Va. Thanks to Heather’s Facebook posts, I got to re-live my own visits to a beloved place, a town rich in history that reminded me of my own: days spent growing up in Norfolk, summers at Virginia Beach and regular school field trips to Williamsburg and Yorktown and Monticello and other historic destinations easily within a day’s drive.

All of those experiences and the memories of my father, his parents and siblings who’s roots were Southern through and through can be summed up in one sensory experience for me: the gingerbread cookies from the Williamsburg bakery. I immediately requested a cookie souvenir from Heather’s trip and she came through. Thanks, Heather!

A cup of coffee, the scent of a Williamsburg gingerbread cookie, and Heather’s hospitality was the perfect combination for a few special and very affordable moments of memories. Taking that first bite took me instantly back to the love and support of my Virginia family and all they contributed to my character today. I saw each face in my mind and said a silent blessing of thanks to them for the life lessons we shared through the years, though they are all deceased now.

There is another cookie that produces the same warm feelings of those on my mother’s side of the family: my grandmother’s sugar cookies that I helped her bake for over thirty years. Each year I pull out her cookie cutters and recreate the memories of our times together in her kitchen and I give thanks again for each of the powerful women who have influenced my life through the years. This Christmas we’ll have to be careful, I mean financially, but good memories always stay.

How can you evoke the senses of good memories for your customers and friends? Perhaps they mention a special flower or their own version of a special food during their consult with you. Why not send that item or food to them after the funeral as a “thank you” for their business and a token of your own sympathy? I guarantee you it will be a remembered gift.

They Need You

Are you feeling the shifts that are happening in the world? Election results from October’s visit to the polls for thousands indicate big political shifts for our country. The recovering economy has meant major shifts for small businesses and now the upcoming holiday season is forcing big shifts on families coping with financial hardship; sometimes, things have changed and will never be the same.

How are you responding? Do you commiserate with what you think to be a helpful tone of agreement when a customer or client complains? Or do you offer a vision of what you see as possible for the future in a way that inspires and offers hope?

I know, it’s a huge responsibility. In an already cluttered day of duties plus running and marketing a business plus tending to personal family needs plus serving your community as much as you can, it is easy to make checking off tasks the day’s goal and to forget about your own vision and do what there is to do to convince them that education leads to so many job benefits.

Except that, you’re may well be a light in the world. My Grandmother used to say “actions speak louder than words”. If she were here today I would have to respectfully disagree. I think today more than ever, our actions plus our words make a big impact on those around us. And we need to use both to express the highest good.

Now is the time to show up in the world with your heart more open than it’s ever been. How do you do that? How would you like to do that even more effectively this holiday season?